NORMA KAMALI IS CREDITED WITH INNOVATIONS THAT HAVE INFLUENCED FASHION GLOBALLY OVER THE 57 YEARS OF HER BUSINESS. NORMA’S FASCINATION WITH TECHNOLOGY HAS BEEN A CONSTANT THROUGHOUT HER CAREER. QR CODES HAVE BEEN A PART OF HER WINDOW DISPLAYS AND INSTALLATIONS IN HER STORE. SHE INVENTED “TRY BEFORE YOU BUY”, ALLOWING CLIENTS TO HAVE A BOX SENT TO THEM WITH A SELECTION OF CLOTHING.